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Identify what’s possible beyond current AI capabilities by anticipating technological shifts, developing forward-thinking strategies, and taking meaningful action. Be ready to capture value from emerging AI innovations as they evolve with this future-focused approach.
Stay ahead in the rapidly evolving AI landscape by transforming powerful insights into actionable strategies that deliver results. Move from strategy to reality with precision and speed.
Identify game-changing innovations and understand their impact on your industry. We work with you to discover unique competitive advantages and position your business to capitalise on emerging opportunities before they become mainstream.
Identify game-changing innovations and understand their impact on your industry. We work with you to discover unique competitive advantages and position your business to capitalise on emerging opportunities before they become mainstream.
Create AI strategies backed by practical implementation roadmaps. Our approach ensures your organisation is prepared for change while maintaining a clear focus on measurable business outcome.
Create AI strategies backed by practical implementation roadmaps. Our approach ensures your organisation is prepared for change while maintaining a clear focus on measurable business outcome.
Execute AI initiatives that create immediate value while building long-term competitive advantage. Through structured delivery and careful change management, we ensure your AI investments deliver measurable results aligned with your business goals.
Execute AI initiatives that create immediate value while building long-term competitive advantage. Through structured delivery and careful change management, we ensure your AI investments deliver measurable results aligned with your business goals.
We uniquely combine deep local expertise with global AI capabilities to deliver practical, human-enabled AI solutions that create tangible business value. We help you find practical ways of working with AI to inspire your team to decide on what they should focus on and what they want to offload to help drive innovation and business growth.
When you choose Datacom, you’re making a choice that keeps your enterprise AI solutions local and safe.
We understand your local business environment while leveraging enterprise-grade AI capabilities.
From strategy through to implementation, we provide comprehensive AI services backed by decades of technology expertise.
Our AI journey takes you from understanding to acceleration, ensuring sustainable AI adoption.
We focus on empowering people with AI, not replacing them — ensuring solutions that enhance rather than disrupt your workforce.
Together with our customers, we’re shaping a future where AI enhances human potential while delivering measurable business outcomes.
Datacom research report 2024
The pace of AI evolution and uptake has continued to accelerate over the past year, seeing a positive shift in attitudes as more New Zealand businesses reap the benefits of AI. For industry and government alike, balancing opportunities and challenges while taking an innovative approach to AI evolution is of ongoing importance to ensure the country remains competitive.
For a second year, Datacom commissioned its annual survey of 200 senior business leaders to understand ongoing rates of AI adoption, maturity of existing AI governance and security, appetite for AI-specific legislation and experiences with AI usage.
We approach AI by understanding the challenges that your organisation is facing and the outcomes you are working towards. You can choose to focus on one approach at a time – or all of them can work in harmony.
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AI is technology that enables computers and machines to simulate human intelligence and problem-solving capabilities.
The common benefits of AI include automation, improved productivity, enhanced security and better decision making.
AI in customer experience improves customer satisfaction and operational efficiency in several ways. AI-powered chatbots and virtual assistants provide immediate responses to customer queries, ensuring 24/7 support and reducing customer wait times. By analysing vast amounts of data, AI helps businesses personalise recommendations and content, creating a more relevant and engaging experience. AI-driven analytics and sentiment analysis enable companies to gain insights into customer behavior and preferences, allowing for better-targeted marketing efforts and product enhancements. AI automates routine tasks, freeing up human agents to focus on complex issues, resulting in faster problem resolution and improved customer interactions. AI in customer experience leads to more efficient, responsive, and personalised interactions, ultimately enhancing customer satisfaction and loyalty.
Transforming customer experience with AI and automation can help businesses gain a competitive advantage in several ways. AI-powered chatbots and virtual assistants can provide instant, round-the-clock customer support, reducing response times and enhancing customer satisfaction. AI-driven analytics and predictive modeling enable businesses to gain deeper insights into customer behavior, allowing for more precise targeting and personalisation of marketing efforts, ultimately increasing conversion rates and revenue. Automation streamlines internal processes, reducing operational costs and improving efficiency, which can be passed on to customers in the form of lower prices or better service. AI helps identify emerging market trends and competitive threats, allowing businesses to adapt and innovate faster.
ML refers to the technologies and algorithms used by machines to analyse data enabling it to recognise patterns, make decisions, problem-solve and improve through experience.
Data that is not clean or ‘dirty data’ has issues such as having duplicates or being outdated, insecure, incomplete, inaccurate or inconsistent. The risk presented by dirty data is that if you are adopting AI tools and platforms that are using that faulty data, the AI outputs will also be flawed. For example, AI can be a powerful predictive tool and can identify patterns and trends within your business that you can use to guide strategic decisions, but if the data is off, then the AI analytics will be too. To avoid these risks and clean up their data, companies need to commit to regular data audits and implement assurance protocols.
ChatGPT is a natural language processing technology that uses machine learning, deep learning, and natural language understanding to answer questions mimicking human conversation and responding in an engaging way.
Copilot is a more secure AI-powered digital assistant that integrates with Microsoft 365 apps (Word, Excel, PowerPoint, and Teams). Copilot is ideal for coding tasks, while ChatGPT is versatile for various conversational and creative purposes.